Gabriel Ow
Project Overview
We were approached by Gabriel, a financial consultant, to help him with his personal branding. Gabriel wanted to create a brand that would reflect his expertise, trustworthiness, and professionalism.
Project Scope
The project scope included the design of a logo, letterhead, and namecard. We also created a style guide that Gabriel could use to ensure that his branding was consistent across all of his marketing materials.
1. Logo & Branding
2. Letterhead
3. Namecard
Design Process
We started the design process by getting to know Gabriel and his business. We wanted to understand his target audience, his goals, and his brand personality. We also conducted research on the financial services industry to see what other brands were doing.
Once we had a good understanding of Gabriel's needs, we started sketching out some logo concepts. We presented several options to Gabriel, and he ultimately chose a logo that was simple, yet elegant.
The letterhead and namecard designs were created in the same style as the logo. We used clean lines and classic fonts to create a professional look.